By now, you’ve probably seen the new logo, colors, website, and social media for J. Ladson Weddings! We just had a rebrand a few days ago and we couldn’t be more excited!! The goal of a rebrand is to create a fresh look and feel for the new direction a company is shifting towards. We wanted to align more closely with a distinct segment of brides. We also wanted to focus on offering a more elevated, inclusive, customized and luxurious experience for our couples. We hope in the next few weeks that you can feel the difference in our brand and how passionate we are to be on this journey. Thank you to our amazing supporters!
Check out the official rebrand interview with award-winning business owner, Jade Ladson
20+ years in the game with the same brand. What was the driving force behind the rebrand now?
“One day, someone asked me to describe the personality of my brides and my response just sparked something in me. I said, each one of them is uniquely different. Their personalities varied. Some were outspoken, some were shy, some loved the virtual office and some BOYCOTTED it. Some wanted daily communication, some monthly, and others gave me free creative control and didn’t want to talk at all. When I stopped to think about this, I said how can I best service so many different brides with only 3 levels of service? I wanted to offer more variety so I created the “Signature Experience”. This not only gives the couple a white glove experience, but it also allows them to personalize every benefit of this service. They can choose how and when we communicate, unlimited meetings, and they get the added benefit of having me by their side the entire Wedding Weekend.”
What do you hope your rebrand achieves for your company?
“Aside from more clients???? Lol, I hope that it allows us to provide a more personalized experience for our couples that truly makes their experience unique from “Yes to the Honeymoon.”
What are you most excited for in this new chapter?
“I’m excited to watch my team grow as they take on more responsibility and grow as Wedding Planners.”
List 3 attributes that describe your company now with the rebrand?
“Luxe, Elevated & Established”
What advice do you give aspiring planners or anyone considering taking the step of rebranding?
“Do it right from the start, NEVER stop learning {internships are a great way to stay on top of your skillset}, and most of all… Invest in yourself. Speaking of investing, we have a Brand New Digital Course {From Yes to the Honeymoon} that was crafted for aspiring planners of those that are just getting started in the business. We cover everything from business basics to coordinating the ceremony…. We’ve even thrown in a few extra goodies to take you further faster.” Sign Up Here
Rebrand Giveaway!!
Want to receive a free wedding cake, free engagement shoot, free bridesmaids dress or $500 off a wedding gown?? The first 3 couples who book our new Signature Experience package will receive a complimentary add-on to make their special day even more fabulous. Book a complimentary consultation today!
Follow Us
Make sure you’re following us on all our social media, and check out our website so you stay connected with our exciting changes to come!
Instagram: www.instagram.com/j_ladsonweddings
Facebook: www.facebook.com/jladsonweddings
YouTube: https://www.youtube.com/@jladsonweddings
Website: https://jladsonweddings.com
Based in Atlanta and serving couples worldwide, J. Ladson Weddings delivers unparalleled luxury celebrations that are a cut above the rest.
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